Bennett left his job as production manager and launched his own company because he was sure his methods of making the same type product would be more profitable and efficient. Bennett is likely to employ the __________ marketing philosophy.

Question

Quizplus · Accepted Answer

Bennett's decision to leave his job as a production manager and launch his own company based on his belief in his methods for making the same type of product suggests that he is likely to employ a production-oriented marketing philosophy. This philosophy prioritizes production efficiency and effectiveness in order to reduce costs and increase profits.

Bennett Left His Job as Production Manager and Launched His