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Polly Has Formed an Agreement with a French Company to Produce

Question 94

Essay

Polly has formed an agreement with a French company to produce and sell her scarves in their ten stores across Europe.The scarves are Polly's original designs and are of different colors and fabrics.They will then pay Polly a fee for each scarf they produce.What are the advantages and disadvantages of the globalization strategy Polly will be utilizing?

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Polly is participating in foreign licens...

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