Which of the following is one of the key variables in the theory of planned behavior?

Question

Quizplus · Accepted Answer

Perceived behavioral control is one of the key variables in the theory of planned behavior, along with attitude and subjective norms. Perceived behavioral control refers to an individual's belief in their ability to perform the behavior in question. A higher perceived behavioral control can lead to a greater likelihood of the behavior being performed. Promotion focus and prevention focus are not part of the theory of planned behavior, and death awareness may influence behavior but is not specifically included in this theory.

Which of the Following Is One of the Key Variables