A researcher counts the number of people wearing football team T-shirts on a college campus in years when the team is having a good versus a bad season. He finds that more people wear the shirts in years when the team is doing well. This is best conceptualized as an example of:

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This is an example of field research, which involves observing or collecting data in a natural setting, such as a college campus. It is not experimental research because the researcher is not manipulating any variables, nor is it longitudinal research because the data is only collected at one point in time. Pilot research refers to a small-scale study conducted before a larger study, which does not apply in this scenario.

A Researcher Counts the Number of People Wearing Football Team