The integrated cost leadership/differentiation strategy is difficult to implement mostly because
A) the primary and support activities required to implement the cost leadership and differentiation strategies conflict.
B) this strategic approach demands more flexibility than most firms can manage.
C) the dual reporting relationships required for this strategy slow organizational decision-making.
D) the cost leadership strategy requires less structured job roles than does the differentiation strategy.

Question

Quizplus · Accepted Answer

The primary and support activities required for cost leadership (such as minimizing costs in operations and procurement) often conflict with those required for differentiation (such as investing in research and development and product design). It is difficult to achieve both strategies simultaneously without compromising one or the other.

The Integrated Cost Leadership/differentiation Strategy Is Difficult to Implement Mostly