What is the term for the idea that all standards of correct behavior are determined by one's own cultural background?

Name: What is the term for the idea that all standards of correct behavior are determined by one's own cultural background?
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The term for the idea that all standards of correct behavior are determined by one's own cultural background is ethnocentrism. Ethnocentrism can lead to a lack of understanding and intolerance of other cultures, as one's own culture is assumed to be superior.

What Is the Term for the Idea That All Standards