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Scott Feels His Family Business Is Stagnating Because the Family

Question 22

Multiple Choice

Scott feels his family business is stagnating because the family members all think alike.He hires a nonfamily member to bring a fresh view and to explore different markets.Why did Scott hire a nonfamily member?


A) to bridge the gap between generations of family members
B) to set new directions for the business
C) to deal with change
D) to provide new skills and expertise

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