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American Woman Fitness Centers Offer First-Time Customers a 3-Month Membership

Question 32

Multiple Choice

American Woman Fitness Centers offer first-time customers a 3-month membership for $79,a saving of $20 off the regular 3-month membership price.American Woman Fitness Centers' pricing strategy is aligned with which of the following customer definitions of value?


A) Value is all that I get for all that I give
B) Value is everything I want in a service
C) Value is low price
D) Value is reliable service
E) Value is the quality I get for the pace I pay

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