WedSafe is the name of a company that provides wedding insurance.For example,in the event that a wedding is called off,the couple can insure themselves against loss of their nonrefundable deposits.If WedSafe's primary marketing effort is to make engaged couples aware of its services,the company is in which stage of the customer relationship evolution?

Question

Quizplus · Accepted Answer

At the stage where WedSafe is focusing on making engaged couples aware of its services, the company is in the "Strangers" stage of customer relationship evolution. This stage is characterized by the initial effort to inform potential customers about the company's offerings, where there is no prior relationship or awareness.

WedSafe Is the Name of a Company That Provides Wedding