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Clark Participated in a Research Study Conducted by Red Lobster

Question 3

Multiple Choice

Clark participated in a research study conducted by Red Lobster restaurants in which he was asked to provide a verbatim story about a satisfying and dissatisfying service encounter he had at Red Lobster.Which of the following types of research studies did Clark participate in?


A) Complaint solicitation
B) Critical incidents studies
C) Relationship surveys
D) Trailer calls
E) Customer panels

Correct Answer:

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