In a buying center,a screen can take on the role of a(n)_____.
A) seller
B) decider
C) user
D) influencer
E) gatekeeper

Name: In a buying center,a screen can take on the role of a(n)_____. A) seller B) decider C) user D) influencer E) gatekeeper
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Question

Quizplus · Accepted Answer

In a buying center, a gatekeeper controls the flow of information and often decides what information should reach other members of the buying center, effectively screening and filtering it.

In a Buying Center,a Screen Can Take on the Role