Veronica is a new salesperson at an insurance company.Her primary task is to locate potential buyers of insurance products in a particular area.Veronica's activity is known as:

Question

Quizplus · Accepted Answer

Veronica's activity of locating potential buyers of insurance products is known as prospecting. As a new salesperson, it is important for her to find potential customers who may be interested in buying insurance products. This is a crucial step in the sales process, as it helps to identify leads and build a customer base. Therefore, option A is the correct answer.

Option B, feature dumping, is not relevant to Veronica's task as it refers to a sales technique where the salesperson overwhelms the customer with information about a product's features, without considering their needs or preferences.

Option C, forecasting, is not relevant to Veronica's task as it refers to predicting future sales or revenue based on historical data and market trends.

Option D, cross-selling, is not relevant to Veronica's task as it refers to selling additional products or services to an existing customer.

Option E, seeding, is not relevant to Veronica's task as it refers to a marketing strategy where a company provides free samples, trials or demos in order to generate interest and build awareness about a product or service.

Veronica Is a New Salesperson at an Insurance Company