Sparkling Clean Floors Are Both Eye-Pleasing and Difficult to Maintain

Sparkling clean floors are both eye-pleasing and difficult to maintain in high-traffic areas. Most stores use floor mats, especially at doors, to keep floors clean, but these mats get dirty easily and are troublesome to clean. A salesperson from a mat rental service can show a retailer how much money can be saved by comparing costs of owning mats to the costs of renting mats. In this way, the salesperson for the mat rental service can:

A) satisfy both the service and economic criteria of the buyer.
B) perform a vendor analysis.
C) create a sustainable differential advantage for the user.
D) satisfy the quality and service criteria of the buyer.
E) centralize its purchasing processes.