Bottom-up forecasting provides the advantage of:
A)forecasting coming from people who are not responsible for achieving the sales figure forecast.
B)salespeople who tend to be optimistic and may overestimate sales.
C)allowing forecast information to come from the people closest to the market.
D)salespeople who may deliberately underestimate sales if their bonuses depend on exceeding the sales forecast.
E)All of the above are advantages of bottom-up forecasting.

Question

Quizplus · Accepted Answer

Bottom-up forecasting allows individuals who are closest to the market to provide input and insights, which can lead to more accurate forecasts. This approach can also increase buy-in from sales teams and other individuals responsible for achieving sales figures. Options A, B, and D are all potential disadvantages or challenges with bottom-up forecasting, rather than advantages.

Bottom-Up Forecasting Provides the Advantage Of