Straight salary plans are used when:
A)the other elements of the promotion mix are of less important to the sale than the efforts of the salesperson.
B)the sale is completely handled by one salesperson.
C)the sale requires a long period of negotiation.
D)the selling organization does not want to establish long-term selling relationships with buying companies.
E)any of the above situations occur.

Question

Quizplus · Accepted Answer

Straight salary plans are often used when the sale requires a long period of negotiation, as they provide stability and ensure that salespeople are compensated during lengthy sales processes.

Straight Salary Plans Are Used When