Harrison is self-employed. He sells advertising specialty items like calendars, pens, etc. imprinted with the name and advertising messages of local business who give the items to customers and prospects. He has set for himself a goal of $180,000 in sales for this year. Harrison's revenue goal is an example of a(n) _____ goal.
A)transformation
B)consequence
C)activity
D)performance
E)conversion

Question

Quizplus · Accepted Answer

Harrison's revenue goal of $180,000 is a performance goal because it is focused on achieving a specific result or outcome of generating a certain amount of sales revenue. Transformation goals involve transforming oneself, consequence goals focus on the consequences or results of actions, activity goals focus on completing certain activities, and conversion goals focus on converting one type of asset into another (such as converting website visitors into customers).

Harrison Is Self-Employed