Which of the following is NOT a factor that helps determine a salesperson's strength-of-position with a customer?
A)how much the customer needs the product
B)the present share of the account's purchases
C)attitude of the account toward the salesperson
D)attitude of the account toward the salesperson's company
E)relationship between salesperson and key decision makers at the customer firm

Question

Quizplus · Accepted Answer

While the customer's need for the product may affect the likelihood of a sale, it is not a factor that determines the strength-of-position of the salesperson with the customer. The other options listed are all factors that contribute to the salesperson's level of influence and relationship with the customer.

Which of the Following Is NOT a Factor That Helps