To make a profit, your prices must cover only direct costs and exclude all indirect costs.

Name: To make a profit, your prices must cover only direct costs and exclude all indirect costs.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

In order to make a profit, prices must cover direct costs as well as indirect costs such as overhead expenses, marketing expenses, and other expenses associated with running a business. Ignoring these indirect costs can lead to underpricing and inability to sustain the business in the long term.

To Make a Profit, Your Prices Must Cover Only Direct