Which of the following is a benefit of developing a marketing plan?

Question

Quizplus · Accepted Answer

Developing a marketing plan forces a business to identify its target market, which helps the business to focus its resources, efforts, and budget on the customers who are most interested in its products/services. This can lead to better customer acquisition, retention, and loyalty, ultimately resulting in increased sales and profitability. The other options are all negative outcomes, which are not benefits of developing a marketing plan.

Which of the Following Is a Benefit of Developing a Marketing