Which one of the following is not a component of the "Place" strategy?
A) Where and when acquire any tangible goods and services.
B) Where perform the behavior
C) What tangible goods and services are offered
D) Ambiance of location
To illustrate your understanding of a strategy to Make the Location Closer:

Question

Quizplus · Accepted Answer

The "Place" strategy in marketing focuses on the distribution aspect, including where and when customers can acquire goods and services (A), where the behavior is performed (B), and the ambiance of the location (D). Choice C, which concerns what tangible goods and services are offered, relates more to the "Product" strategy, not the "Place" strategy. To illustrate understanding of a strategy to make the location closer, one could discuss implementing online shopping options, opening more physical store locations in various areas to reduce travel time for customers, or offering mobile services that go directly to the customer.

Which One of the Following Is Not a Component of the "Place