Elliot Aronson and his colleagues (Dickerson,Thibodeau,Aronson,& Miller,1992)used _______ to convince university students to turn off water while soaping up in a shower room.

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Elliot Aronson and his colleagues used the concept of cognitive dissonance to convince university students to turn off water while soaping up in a shower room. They informed the students that they could save 12 gallons of water by turning off the water while soaping up. The students were divided into two groups; one group was given a mild rationale for this request, and the other was not given any rationale. The students who were given the mild rationale experienced cognitive dissonance (where their behavior did not align with their beliefs), and they were more likely to comply with the request to turn off the water while soaping up. This study demonstrates how cognitive dissonance can be used to change behavior.

Elliot Aronson and His Colleagues (Dickerson,Thibodeau,Aronson,& Miller,1992)used _______ to Convince