Why is the experiment the method of choice for many social psychologists? Experiments

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Experiments afford cause-and-effect conclusions, which is important in social psychology as it allows researchers to establish a causal relationship between variables. This is why experiments are often the method of choice in social psychology research. Random sampling is important, but it is not unique to experiments as other research methods such as surveys can also use random sampling. Experiments are not the only way to test hypotheses, as other research methods such as correlational studies can also test hypotheses. Conducting experiments is not always easy or inexpensive, as it depends on the specific research design and resources available to the researcher.

Why Is the Experiment the Method of Choice for Many