Persuasion ___________ as the significance and familiarity of the issue ___________.

Name: Persuasion ___________ as the significance and familiarity of the issue ___________.
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Question

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Persuasion decreases as the significance and familiarity of the issue increase because when people are more familiar with or consider an issue to be significant, they are likely to have stronger opinions or more knowledge about it, making them less susceptible to being persuaded.

Persuasion ___________ as the Significance and Familiarity of the Issue