Of the four Ps of the marketing mix, place includes ________.
A) discounts
B) public relations
C) warranties
D) distribution centers
E) packaging

Question

Quizplus · Accepted Answer

Place in the marketing mix refers to how a product is distributed to the customer. Distribution centers are a key component of this, as they are facilities that hold and distribute the products to retailers or directly to customers.

Of the Four Ps of the Marketing Mix, Place Includes