Customization is more practical and effective for marketers who are selling low involvement products.

Name: Customization is more practical and effective for marketers who are selling low involvement products.
Brand: Quizplus
Rating: 4.8 (28 reviews)

Question

Quizplus · Accepted Answer

Customization is typically more effective for high involvement products where customers are more engaged in the purchase process and seek products that closely match their preferences. Low involvement products often do not require or benefit as much from customization.

Customization Is More Practical and Effective for Marketers Who Are