Attitudes stemming from ________ are more confidently held, more enduring, and more resistant to competitors' messages than attitudes originating from promotional messages only.
A) print advertisements
B) product usage
C) websites
D) television advertisements
E) endorsers
Correct Answer:
Verified
Q1: _ portray consumers' attitudes with regard to
Q3: Attitudes that develop through _ tend to
Q4: Paula is a regular at Gino's Italian
Q5: _ include the knowledge and perceptions that
Q6: Roy is looking to buy a new
Q7: Attitude-toward-object, attitude-toward-behavior, and theory of reasoned action
Q8: John is conducting research on American attitudes
Q9: The _ component of the tri-component attitude
Q10: According to the _, attitudes consist of
Q11: Consumers who have a high need for
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