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Jeff Is a Social Psychologist Who Favours the "Cold" Approach

Question 105

Multiple Choice

Jeff is a social psychologist who favours the "cold" approach to understanding human behaviour.He is conducting research on why people fail to use condoms even when they know that they can reduce their risk of getting HIV by doing so.Which of the following subjects is Jeff least likely to devote his attention to?


A) people's memory for past cases in which they have behaved in a manner inconsistent with their attitudes
B) people's ability to detect the inconsistency
C) people's awareness of the actual risk of unprotected sex
D) people's drive to avoid this inconsistency

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