Humor does not harm the comprehension of ads, and, in some cases, it aids comprehension.

Name: Humor does not harm the comprehension of ads, and, in some cases, it aids comprehension.
Brand: Quizplus
Rating: 4.9 (31 reviews)

Question

Quizplus · Accepted Answer

Studies have shown that humor in ads can grab and hold the viewer's attention, leading to better overall recall and comprehension of the ad's message. However, it is important to note that the type and tone of humor used in an ad should be appropriate for the target audience and product being advertised.

Humor Does Not Harm the Comprehension of Ads, And, in Some