Differences in market share across geographic markets may be the result of such factors as the common marketing practice of putting more merchandising dollars behind markets that sell more.

Question

Quizplus · Accepted Answer

Differences in market share across geographic markets can indeed result from varying marketing practices, including the allocation of more merchandising dollars to markets that demonstrate higher sales volumes. This strategy aims to capitalize on and further boost sales in areas where the product or brand already performs well.

Differences in Market Share Across Geographic Markets May Be the Result