Implicit attitudes predict some types of behavior better than explicit attitudes do,because implicit attitudes:

Question

Quizplus · Accepted Answer

Implicit attitudes are unconsciously held and therefore less influenced by individuals' concerns about how they may come across to others (i.e., self-presentational concerns). This makes them a better predictor of behavior compared to explicit attitudes, which are consciously held and may be more susceptible to social desirability biases.

Implicit Attitudes Predict Some Types of Behavior Better Than Explicit