An automatic association of an object or person as good or bad,based on prior experience,is referred to as a(n):

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An automatic association of an object or person as good or bad based on prior experience is a type of implicit attitude. Implicit attitudes are unconscious and automatic evaluations that guide our behaviors and judgments towards people, objects, and situations. Explicit attitudes, on the other hand, are conscious and deliberate evaluations that we express in words or actions. Scripts are sets of behaviors that are expected in particular situations, while categories are cognitive structures that help us organize information in our minds.

An Automatic Association of an Object or Person as Good