The critiqued mission statements of PepsiCo and Royal Caribbean both lacked the "Public Image" component.

Question

Quizplus · Accepted Answer

PepsiCo's mission statement may not explicitly mention "Public Image," but it focuses on providing enjoyable and nourishing experiences to its customers, which indirectly contributes to its public image. Royal Caribbean's mission statement emphasizes delivering unique and memorable vacation experiences, which directly impacts its public image by positioning the company as a leader in innovative and high-quality vacation experiences. Therefore, both companies' mission statements, while not directly stating "Public Image," work towards enhancing it through their commitment to customer satisfaction and experience.

The Critiqued Mission Statements of PepsiCo and Royal Caribbean Both