Freedman and Fraser, in their door-to-door study in which housewives were asked to sign a petition or put an ugly sign in their yard, found that subjects who agreed to a ________ request first were ________ likely to comply with another request.

Question

Quizplus · Accepted Answer

Freedman and Fraser's study is a classic example of the "foot-in-the-door" technique, where agreeing to a small initial request increases the likelihood of agreeing to a second, larger request.

Freedman and Fraser, in Their Door-To-Door Study in Which Housewives