IBM has its sales and marketing people assigned to markets in specific countries,regions,and districts.This is an example of which type of marketing organization?

Question

Quizplus · Accepted Answer

IBM's marketing organization is structured based on the geographic location of their markets. The sales and marketing teams are assigned to specific countries, regions, and districts. This allows for a more focused and targeted approach to marketing and sales, taking into account the unique characteristics and needs of each geographic area.

IBM Has Its Sales and Marketing People Assigned to Markets