Economic,technological,and cultural forces are all ________ in the stimulus-response model of buyer behavior.

Question

Quizplus · Accepted Answer

Economic, technological, and cultural forces are all stimuli that influence the buyer's decision-making process in the stimulus-response model of buyer behavior. The model suggests that the external environment, or the stimuli, directly affects the buyer's response, or buying behavior. The other options, such as buyer responses, components of the buyer's decision process, buyer characteristics, and buying attitudes, are all influenced by the stimuli and are not components of the stimuli themselves.

Economic,technological,and Cultural Forces Are All ________ in the Stimulus-Response Model