In what type of buying situation would a seller most likely send only a catalog to the buyer during the proposal solicitation stage of the business buying process?

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In a straight rebuy situation, the buyer has an established relationship with the seller and knows their product offerings. Therefore, the seller is likely to send only a catalog to the buyer during the proposal solicitation stage, as the buyer is already familiar with the products and does not require extensive information or proposals. In contrast, in a new task or modified rebuy situation, the buyer is likely to require more information and proposals from the seller, and in a solution selling situation, the seller would work closely with the buyer to develop a custom solution rather than simply sending a catalog.

In What Type of Buying Situation Would a Seller Most