________ consists of activities undertaken to create,maintain,or change the attitudes and behavior of target consumers toward an organization.
A) Person marketing
B) Organization marketing
C) Internal marketing
D) Service variability
E) Intelligence marketing

Question

Quizplus · Accepted Answer

Organization marketing involves creating, maintaining, or changing the attitudes and behavior of target consumers toward an organization. It is a subset of marketing focused on promoting the overall brand and reputation of an organization, as opposed to promoting specific products or services. Person marketing is focused on promoting an individual's personal brand, internal marketing is focused on promoting an organization's values and culture to its own employees, service variability refers to the variability of service quality due to factors such as employee performance, and intelligence marketing involves using data and analytics to inform marketing strategies.

________ Consists of Activities Undertaken to Create,maintain,or Change the Attitudes