Nita can visit her local supermarket and buy a dozen roses,a liter of milk,two birthday cards,a bag of cat litter,and a pan for roasting a chicken.This best illustrates how a wholesaler has added value through the channel function of ________.

Question

Quizplus · Accepted Answer

Creating assortments involves selecting and grouping products to offer to customers, adding value by making it easier for them to find what they need in one place. In this case, the wholesaler has selected and grouped a variety of products (roses, milk, cards, cat litter, and pans) that may be of interest to shoppers like Nita, making her shopping experience more convenient.

Nita Can Visit Her Local Supermarket and Buy a Dozen