Jim has trouble deciding whether to buy a good-mileage, poor-maintenance MGB or a poor-mileage, easy-care Camaro. Finally, he buys the MGB. According to cognitive dissonance theory, he will probably spend most of his time concentrating on:

Question

Quizplus · Accepted Answer

According to cognitive dissonance theory, after making a decision, individuals are likely to focus on the positive aspects of the chosen option and minimize the negative aspects to reduce the dissonance (psychological discomfort) associated with the decision. Since Jim chose the MGB for its good mileage, he is likely to concentrate on this positive aspect.

Jim Has Trouble Deciding Whether to Buy a Good-Mileage, Poor-Maintenance