Roberta is trying to decide whether or not to vote for a political candidate. Based on what she has read about him, she has concluded that he is not qualified for the position, but she agrees with his political positions. Also, she trusts him and likes his decisive personality. In fact, she likes him so much that she sent a small donation to his campaign. Her sending a donation to the campaign represents the __________ component of her attitude toward him.
A) affective
B) cognitive
C) behavioral
D) situational

Question

Quizplus · Accepted Answer

The behavioral component of attitude refers to the actions or behaviors of an individual towards a particular person, group or object. In this case, Roberta sending a donation to the candidate's campaign represents her behavior towards him, indicating that she is likely to vote for him even though she believes he is not qualified for the position.

Roberta Is Trying to Decide Whether or Not to Vote