Refer to the scenario below to answer the following questions.
Mohd Noor acquired Peng Spare Parts at a low point. The distributor of automotive parts and accessories had been criticized for a number of wrongdoings. Without fully realizing the extent of Peng's problems, Noor purchased the distributorship in hopes of turning it around. "But the harder I work," Noor admitted, "the more Peng's earlier problems seem to unfold." Noor began to rethink his strategy, trying to put a sound plan in place that would allow Peng's to move forward.
-Ideally Peng's should engage in ______________ and strive to produce ___________.

Question

Quizplus · Accepted Answer

Peng's should engage in societal marketing, which means going beyond just meeting the needs of consumers but also considering society's long-term interests. This includes producing desirable products, which not only fulfill basic needs but also provide additional benefits such as sustainability or social responsibility.

Refer to the Scenario Below to Answer the Following Questions