Which of the following is true about the use of emotional and logical appeals in persuasive messages?
A) A good persuasive business message should rely solely on logical appeals.
B) All persuasive appeals are either purely logical or purely emotional.
C) The use of emotional appeals in marketing and sales messages is unethical.
D) Most persuasive business messages rely more on logic.

Question

Quizplus · Accepted Answer

Most persuasive business messages rely more on logic, but they also incorporate emotional appeals to connect with the audience on a personal level. However, it is important to use emotional appeals ethically and not manipulate the audience's emotions.

Which of the Following Is True About the Use of Emotional