The type of marketing in which companies initiate,facilitate,and participate in conversations happening in a networked community of customers,journalists,bloggers,and other interested parties is referred to as ________ marketing.

Question

Quizplus · Accepted Answer

The definition given is a clear description of conversation marketing, which is focused on engaging in conversations and building relationships with customers and other interested parties within a networked community. While some elements of stealth or simulated marketing may be present, the focus is on authentic communication and engagement rather than deception or manipulation. Network marketing may refer to a broader range of strategies focused on building and leveraging networks, but it does not necessarily emphasize conversation and community-building in the same way.

The Type of Marketing in Which Companies Initiate,facilitate,and Participate in Conversations