Organizational planning that includes the establishment of overall goals and positioning an organization's products or services against the competition is referred to as ________.
A)short-term planning
B)strategic planning
C)long-term planning
D)tactical planning
E)organizational planning

Question

Quizplus · Accepted Answer

Strategic planning involves long-term planning and goal-setting, as well as analyzing competition and positioning the organization's products or services. Short-term planning focuses on immediate goals, tactical planning involves specific actions to achieve goals, and organizational planning can refer to a broader range of planning efforts within the organization.

Organizational Planning That Includes the Establishment of Overall Goals and Positioning