Eva runs an unscrupulous organization that attempts to scam money from people while posing as a charity. Based on the research by Shariff and Norenzayan (2007), the best strategy for doing this involves

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Quizplus · Accepted Answer

Research by Shariff and Norenzayan (2007) suggests that priming concepts related to fairness and morality can influence behavior, so mentioning fairness could make the scam seem more legitimate.

Eva Runs an Unscrupulous Organization That Attempts to Scam Money