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The Telemarketing Service of an American Company's Fast-Moving Product Was

Question 12

Multiple Choice

The telemarketing service of an American company's fast-moving product was outsourced to Brazil. In the couple of months following this outsourcing, the sales declined considerably. The feedback from customers was that they could not follow the description of the product. What was the reason for the decline in sales?


A) Speaker's communication style
B) Environmental distractions
C) Emotional distractions
D) Message content

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