In marketing terms, ____________ means providing a relatively narrow product mix for a particular market segment.
A)cantor
B)synopsis
C)focus
D)phyla
E)class

Question

Quizplus · Accepted Answer

The term that fits the given definition is "focus." Focus refers to a marketing strategy where a company offers a limited product mix specifically designed to meet the needs of a particular market segment. This allows the company to concentrate its resources on the most profitable products and the most promising markets. Cantor, synopsis, phyla, and class do not have any relation to this concept.

In Marketing Terms, ____________ Means Providing a Relatively Narrow Product