If the owner of Clarisa's Fine Jewelry instructed the sales team to stress the uniqueness of the store's hand-designed jewelry, a _____ pricing strategy would be expected.

Question

Quizplus · Accepted Answer

A prestige pricing strategy emphasizes the exclusivity and high quality of a product, which aligns with the owner's instruction to stress the uniqueness of their hand-designed jewelry. This strategy often involves setting high prices to create an image of luxury and status.

If the Owner of Clarisa's Fine Jewelry Instructed the Sales