The _____ section of the marketing plan describes the entrepreneur's approach to creating customer awareness of the product or service and explains why customers will be motivated to buy

Question

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The promotion section of the marketing plan outlines the entrepreneur's approach to creating customer awareness of the product or service and explains why customers will be motivated to buy. It includes the promotional mix, such as advertising, personal selling, sales promotions, public relations, and direct marketing. The product/service section focuses on describing the product or service itself. The distribution section describes how the product or service will reach customers. The pricing section describes the pricing strategy for the product or service.

The _____ Section of the Marketing Plan Describes the Entrepreneur's