Consuela noticed significant growth in the Hispanic population in her mid-size town. The local grocery carried mostly traditional American products. She knew her neighbors would want familiar foods, so she decided to open a food market catering to their preferences. Consuela's startup is based on a new _____ idea.

Question

Quizplus · Accepted Answer

Consuela's startup is based on a new market idea, as she saw a need in her community for a grocery store catering to the preferences of the growing Hispanic population.

Consuela Noticed Significant Growth in the Hispanic Population in Her